Godrej is a well-known brand in India, renowned for the high-quality products in several industries, including home appliances, furniture, and security solutions. The brand’s foray to the ac industry began in 2010 when it launched its first range of ac units. Over time, Godrej has established itself as a leader on the market, using its inverter ACs being certainly one of the most popular and sought-after ac units in India. In this information, we’ll have a closer look at the history of Godrej inverter ACs and the way the brand became a leader in the ac industry.
The Early Years:
Godrej’s journey in the ac industry began in 2010, with the launch of its first range of ac units. The first range made up of window ACs and split ACs, which were received well in the market. However, it wasn’t until 2014 that Godrej launched its first inverter AC, that was a game-changer in the industry. The inverter AC featured advanced technology that allowed it to regulate its compressor speed in line with the cooling demand, leading to significant energy savings and optimal cooling.
The Rise of Godrej Inverter ACs:
The launch of Godrej’s inverter AC in 2014 marked the brand’s entry to the premium ac segment. The inverter AC quickly gained popularity among consumers, as a result of its energy efficiency, performance, and durability. Godrej’s inverter ACs were also affordable in comparison to other premium ac units available in the market, making them an attractive option for budget-conscious consumers.
Over time, Godrej continued to innovate and improve its inverter AC range. In 2017, the brand launched its 5-star inverter AC range, that was even more energy-efficient than its previous models. The 5-star inverter ACs featured advanced features such as for instance intelligent air throw and a self-diagnosis system, which made them even more attractive to consumers.
Godrej’s inverter ACs also stood out due to their durability, thanks to their copper condensers, which were resistant to corrosion and required less maintenance. Additionally, the ac units had features such as a turbo mode that quickly cooled the space, a sleep mode that adjusted the temperature based on your sleeping patterns, and an automobile mode that adjusted the temperature in line with the surrounding environment.
Today, Godrej is one of the leading brands in the ac industry, using its inverter AC range being certainly one of the most popular and sought-after ac units in India.
In summary, Godrej’s foray to the ac industry began in 2010, with the launch of its first range of ac units. However, it wasn’t until 2014 that the brand launched its first inverter AC, which quickly became a game-changer in the industry. The inverter AC was energy-efficient, durable, and affordable, which makes it an attractive option for budget-conscious consumers. Over time, Godrej continued to innovate and improve its inverter AC range, cementing its position as a leader in the ac industry today.
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